To reflect the range of contributions, the iF concept design award accepts entries in four categories with several sub-categories. Furthermore there are five fields of change, the 'trend roots', which we have developed in cooperation with the TRENDBÜRO in Hamburg. They indicate a change in society that the entry is most likely to achieve.
When registering, every entry has to be assigned to one category and to one 'trend root'. The jury reserves the right to assign the entry to a different category or 'trend root'.
Your concept and idea is based on societal aspects such as an ageing society or it may be a reaction to the fact that we can increasingly observe a shift towards female principles in society.
Your concept and idea is based on major cultural changes such as the growing desire for individuality and self-management or on the explosively growing desire to be part of a community.
Your concept and idea is based on economic changes such as the importance of creating more transparency in the financial sector or on the need for a better distribution of wealth.
Your concept and idea is based on ecological changes such as the growing urbanization we are facing on a global scale or on the corresponding desire to live in a more natural way in an increasingly artificial world.