iF Design

The iF concept award yearbook, a comprehensive and attractive documentation, is a constant and important part of the competition. All award-winning contributions to the iF concept award 2011 will be published free of charge including images and a description in English. This excellent publication serves as a reference book the world over and thus constitutes a first-class advertising tool for each participant. Each participant will receive two free copies of the yearbook - one for themselves and one for their university. It is also possible to buy more copies. iF will also send out free yearbook copies to a large distributor for international media representatives.

With some 3.5 million page views per month, the iF website is one of the most popular design platforms on the Internet. Visitors from over 100 countries come to find information about the iF competitions. All award-winning contributions will be represented with up to two images and a description in the iF online exhibition on the iF website. This exhibition is not limited in duration. This service is also free of charge for winners of the iF concept award.

The universities of the award winners of the iF concept award will receive points in the iF ranking university. The basis for the iF ranking is formed by all iF competitions run throughout the last three years. The iF ranking is updated after each new awards ceremony. The universities of the award winners can request the logo for the iF ranking university. Universities and award winners can use this logo in their commercial communication.

The public should know when a contribution has successfully distinguished itself from the rest and received the popular iF label in this international competition. In order to make the most of this image-promoting factor, we offer all award winners a number of efficient advertising tools:

• certificate for all award winners
• iF award winner logo for download

Before, during and after the competition iF's comprehensive PR work ensures that the iF concept award will receive a great deal of attention in the national and international press. In economics and lifestyle magazines, in the specialized design press, in daily and weekly newspapers, as well as in radio and TV, there will be reports about the outstanding quality of the award-winning submissions. This thorough press coverage is based on longstanding contacts with more than 100 media representatives worldwide. With this comprehensive communication package, iF achieves optimal publicity for the award winners and their great professional success.